MARKETING

PERSUASION EXPERT AND PROFESSOR AT THE YALE SCHOOL OF MANAGEMENT

Zoë Chance examines persuasion and decision-making through the lens of behavioral economics. Her work is focused on helping good people and businesses do good in the world. A professor at the Yale School of Management, her MBA elective, How to Make Behavior Addictive, is one of the most in demand courses at the school. Chance is currently writing a book on influence and persuasion, scheduled for release in 2020.


HSM
 
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Adres: Göksu Evleri Mimoza Sok. B116 Anadoluhisarı

Tel: (+90) 216 465 04 40
Faks: (+90) 216 465 04 50
E-posta: bilgi@baltasgrubu.com

 

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